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The Full Story: Sports, Studies And Marketing – Student-Athletes Can Now Cash In On Their Fame

Alexander Schimmeck

College athletes can be big business for many universities, especially if they’re top performers in their sport. They get the glory, they get the fame but to maintain their amateur status they don’t get the cash. 

Starting this September, that’s going to change in Connecticut. A new law now allows college athletes to financially benefit from their name and likeness. 

What does this new law offer? How will it transform athletes, fans, and even collegiate sports? Those are the questions we’ll explore this week on The Full Story. 

A conversation with guests:

  • Derek Slap, Connecticut State Senator from West Hartford
  • Michale Lyle, News Anchor at WSHU, New England Public Media & WTIC-A, and an adjunct professor at Quinnipiac University
  • Peter Turney, Associate Athletics Director of NCAA Compliance at Sacred Heart University
  • Paul Schlickmann, Director of Athletics at Fairfield University

The Full Story airs Friday at 7 p.m. on all WSHU frequencies.

Missed an episode? Subscribe to The Full Story podcast on Apple PodcastsSpotifyStitcher or Google Play.

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