May 6, 2015: George Bodenheimer was ESPN’s longest-tenured president, from 1998-2011, in charge of all multimedia sports assets of The Walt Disney Company and serving as co-chairman of the Disney Media Networks. He talks about his rise to the top of his industry, as chronicled in his new memoir Every Town is a Sports Town: Business Leadership at ESPN, from the Mailroom to the Boardroom. ()
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George Bodenheimer
